Metricool Alternative That Makes Your App's Posts for You

Metricool prices checked on October 11, 2026. Two add ons are billed on top: X, per Metricool's guide to the X add on, and Advanced Analytics from $12 a month on Starter, per Metricool's plans and add ons article. Starter with one X account is $35 a month ($25 plus $10). Spreadcast does not post to X. Spreadcast plans are on the pricing page.

Arithmetic from list prices on October 11, 2026, before VAT. Yearly Starter is $20 × 12 = $240, and the X add on is $10 × 12 = $120 for each account. Metricool Starter is $4 a month cheaper than Spreadcast Pro ($25 against $29), and that $25 buys a planner and analytics for posts you still design and caption yourself.

• Planner and Scheduling

  Metricool's content planning guide describes a calendar, autolists that publish recurring content, a CSV import for scheduling in bulk, and multiposting, which creates one calendar entry per network so you can adapt each version. It suggests a best time to post for Facebook, Instagram, TikTok, X, LinkedIn and YouTube. Paid plans have no monthly cap, within Metricool's fair use policy, which sets a base threshold of 600 posts per brand a month before a manual review. The planner holds what you put into it. Spreadcast fills its own calendar: each post it designs takes the next free slot.

• AI Assistant

  Metricool's assistant writes post text and runs on credits: 5 per brand a month on Free, 20 on Starter and 35 on Advanced, per the pricing page. The image stays your job, with Canva and Google Drive connected from Starter. Spreadcast writes a caption for each of the 8 networks and designs the image as part of every post. It starts from your release notes or a review, so there is nothing to prompt.

• Analytics and History

  This is Metricool's core. Free keeps 30 days, and paid plans keep your history without a limit. One catch is worth knowing early. Metricool's article on historical data says a first connection shows the previous 30 days, X only the last 5 days or 100 posts, and follower counts on Instagram, TikTok, X, Threads and Bluesky are recorded from the day you connect and cannot be recovered later. So connect before you need the chart. Spreadcast shows basic stats for each post it publishes, and Metricool can read the same accounts.

• Reports

  Metricool's guide to reports puts them on Starter and above: PDF or PPT files with your logo, a monthly report emailed to one or more recipients, a download manager that keeps your last 100 manual reports, and a share link that opens without signing in. Custom templates need Advanced, and the guide mentions no CSV download. Spreadcast has no report export, so a client report comes from Metricool.

• Competitors, Inbox and Ads

  Free tracks 5 competitor profiles that you cannot change, and paid plans track up to 100. The inbox covers Instagram, Facebook, TikTok, YouTube and Google Business Profile, with LinkedIn on paid plans and X through the add on. Facebook Ads, Google Ads and TikTok Ads report into the same dashboard. Spreadcast publishes organic posts. Replies stay in each network's own app, and ad numbers stay in Metricool.

• MCP for Claude and ChatGPT, and the API

  Metricool's article on its MCP says the connection works on any plan, Free included. An AI client such as Claude or ChatGPT can query your analytics, check best posting times and create scheduled posts, inside your plan's limits. It cannot handle inbox messages, comments or SmartLinks. The API is separate and needs Advanced. With an assistant you still write a prompt for every post. Spreadcast needs none, because a change on your App Store listing is the trigger. It also has its own MCP server: sign in with Spreadcast and Claude or ChatGPT can design posts and carousels in your app's brand, write captions, schedule and read analytics there, drafts only by default.

Metricool's guides are updated often and carry relative dates, so check the guide for your network before you plan around a limit.

1. Step 1

   Give It the Link to Your App

   Paste your App Store link on the start page. Spreadcast reads the public listing and builds a brand kit from it: icon, screenshots and the colors in the icon. If the app has a website, the logo and fonts come from there too.

2. Step 2

   Connect Your Social Accounts

   Connect each network once. Posts go to Instagram, TikTok, LinkedIn, Facebook, Threads, Pinterest, Bluesky, Mastodon, Telegram and Discord, plus YouTube for video posts, and every network gets a caption written for it.

3. Step 3

   Ship Your App as Usual

   When a new version reaches the store, Spreadcast writes an update announcement from your release notes, cut down to two or three points, with your own screenshot. Good release notes make better posts, and the app release notes examples show how to write them.

4. Step 4

   Reviews and Milestones Become Posts Too

   A new 5 star review can become a post. If the post quotes the reviewer's words it waits for your approval, because Apple's ratings and reviews guidance permits customer reviews in marketing only when the reviewer agrees. A post that shows only the rating, or a thank you post at 1,000 ratings or a 4.8 average, can go out by itself.

5. Step 5

   Pick How Much Control You Keep

   With approve first, each post waits for one tap. With full autopilot, posts take the next free calendar slot and are published within minutes of it. In a week with no update, Spreadcast drafts a post about one feature so the feed does not go quiet.

Pacelog and its release are invented for the example. The app update announcement examples show finished posts of this kind.

For an app founder the row that decides it is making posts. Metricool measures a feed well, and Spreadcast is what fills the feed: it designs each post and publishes it.

• Metricool vs Spreadcast

  Metricool gives you a planner and charts for posts you make, free for 1 brand and from $25 a month. Spreadcast designs the posts about your app and publishes them for $29 a month flat, and its free plan drafts every post. Pick Spreadcast when the planner is empty most weeks. Add Metricool's free plan beside it when you want to measure the result.

• Metricool vs Buffer

  Buffer charges per channel: $6 a month on Essentials billed monthly, or $5 billed yearly, per Buffer's pricing page, with a free plan for 3 channels. X is an ordinary channel there, with no add on. One brand on four channels costs $24 a month, a dollar under Metricool Starter. Five brands on four channels each would be 20 channels, and Metricool's $25 for 5 brands wins by a wide margin. Buffer's pricing page lists no competitor tracking. The Buffer comparison goes further.

• Metricool vs Later

  Later's pricing page lists Starter at $18.75 a month on yearly billing: 1 user, one profile on each of 8 networks, 30 posts per profile a month and 3 months of analytics. X is not among its networks. Metricool Starter has no monthly post cap, keeps the full history and reaches X through the add on. Choose Later for its Instagram and TikTok planning tools, which the Later comparison covers.

• Metricool vs Hootsuite

  Hootsuite's plans page starts at $99 per user a month on annual billing, with no free plan and a 14 day trial. That buys brand monitoring and an inbox with message routing for a team. Metricool Starter costs about a quarter of that on monthly billing and tracks up to 100 competitor profiles, where Hootsuite Standard benchmarks 5. One person who wants charts should stay on Metricool. The Hootsuite comparison has the four plans.

• Metricool vs Meta Business Suite

  Meta Business Suite is free on desktop and in its mobile app. It schedules posts, stories and reels to Facebook and Instagram and has an inbox and insights for those two. If they are your only networks, it does the job at no cost. Metricool adds the other networks, competitor tracking and reports you can send to someone else.

Prices checked on each vendor's own page on October 11, 2026. Buffer, Publer, Postiz and Mixpost are schedulers, so making each post stays with you.

• You Want to Know What Works

  Paid Metricool plans keep your full analytics history and compare you with up to 100 competitors. If you make decisions from numbers, such as which format to repeat and which network to drop, you need a tool that measures. Metricool can read the same accounts Spreadcast publishes to.

• You Send Reports to a Client or a Boss

  Starter exports PDF and PPT reports and can send them automatically every month. Advanced adds customizable templates and a Data Studio connector. Spreadcast shows basic stats for each post, so the report comes from Metricool.

• You Manage Several Brands

  Starter covers up to 5 brands for $25 a month, which is $5 a brand, and a brand can be any kind of business. For an agency whose clients mostly have no app, Metricool is the tool. Spreadcast Studio is $79 a month for 5 apps, with the posts for each app designed and published.

• You Run Ads

  Metricool pulls Google Ads, Facebook Ads and TikTok Ads into the same dashboard as your organic posts. Keep it for that: Spreadcast publishes organic posts and does not connect to ad platforms.

• You Already Have Content

  A creator, a shop with product photos or a team with a designer has plenty to schedule. Metricool's planner, best time suggestions and inbox are what that team needs. Spreadcast is built for apps on the App Store, with Google Play next on the list, so a shop or a creator should pick Metricool.

1. Step 1

   Download Your Reports While Starter Is Active

   PDF and PPT downloads stop on Free, and so does analytics history older than 30 days. Generate a report for each month or quarter you may want later. The download manager keeps your last 100 manual reports.

2. Step 2

   Choose Which Brand Stays

   Free allows 1 brand. Metricool's guide to managing a plan says it keeps the oldest brand by creation date, and that the choice cannot be changed once the cancellation completes. To keep a different one, delete the others in the Connections panel first. Brands you leave in place are hidden on Free, not deleted.

3. Step 3

   Cancel on the Website

   Open Plan and Billing, click the three dot menu next to your plan, select Cancel plan and confirm. The guide says this is done on the website and not in the mobile app. A plan bought through the App Store or Google Play is canceled in that store. Deleting your Metricool account does not cancel the subscription, so cancel the plan first.

4. Step 4

   Know the Refund Window

   Metricool's refund policy gives 15 calendar days from the first purchase of a paid plan to withdraw and get the payment back, on monthly and annual plans alike. Automatic renewals are not refunded. After the window, a canceled plan keeps running until the cycle you paid for ends.

5. Step 5

   Or Drop Only the X Add On

   If X is the cost you object to, you can keep the plan and set the number of X add ons to 0 in Plan and Billing before the renewal. One warning from the add on guide: accounts that still pay the earlier $5 rate lose it for good once every add on is removed.

6. Step 6

   Check Your SmartLinks

   Link in bio pages made with SmartLinks stay public after the downgrade, and the guide says they cannot be edited or deleted on Free. Delete any page you want offline before the paid period ends.

7. Step 7

   Put Spreadcast in Front of the Free Plan

   If you have an app, paste its App Store link at the start page and let Spreadcast design and publish the posts. Metricool Free keeps measuring one brand at no cost. The page for mobile apps shows what goes out after a release.

• Alternatives

  Metricool MCP Guide

  What Metricool's MCP server and its Claude and ChatGPT connectors can do, what Free includes, where it stops, and how Spreadcast designs app posts instead.

• Alternatives

  Best Buffer Alternatives

  Nine tools compared on free plans, open source licenses, API access and what 3, 5 and 10 channels cost.

• Alternatives

  Best Hootsuite Alternatives

  Nine tools to use instead of Hootsuite, with prices, free plans and limits checked in October 2026.

• Use cases

  App Studios and Agencies

  Spreadcast designs and publishes update, review and milestone posts for up to 5 apps, each in its own brand, for $79 a month flat.

• Tools

  AI Social Media Manager

  What an AI social media manager can and cannot replace, and how Spreadcast runs an app's feed from its App Store listing.

• Resources

  App Update Announcement Examples

  33 copyable announcements for social, email, in app and push, with the length limit for each channel.